Why choose the gift of APNA GHAR this Diwali?

As Diwali approaches, families everywhere are preparing their diwali purchase list, filled with gifts, sweets, and celebrations. But what if this year, instead of gifting something occasional, you choose to give yourself and your loved ones a permanent treasure—Apna Ghar, a home you call your own? The festive season of Diwali is considered one of the most auspicious times to make significant investments, and buying property during Diwali has always been seen as a smart and auspicious move, especially with the array of offers available in the real estate market.

Why choose the gift of APNA GHAR this Diwali?

Significance of Diwali – The Festival of Lights & Prosperity


Diwali marks the triumph of good over evil and light over darkness. In Hindu mythology, this is best symbolized by Lord Rama’s victory over the demon king Ravana. After a 14-year exile and defeating Ravana, Lord Rama returned to his kingdom, Ayodhya, with his wife Sita and brother Lakshmana. The people of Ayodhya welcomed him by lighting oil lamps (diyas), symbolizing the victory of good and the return of peace and prosperity.

‘Apna Ghar’ – Importance of Owning Your HOME 


Owning a home holds great significance for families, offering a sense of stability, security, and pride. It is a lifetime investment that provides emotional satisfaction and financial growth as properties like 2BHK and 3BHK apartments and villas appreciate in value over time. The benefit of a lifetime comes from buying a house that gives you the freedom from rising rental costs while giving the owner full control to personalise and design the space according to their family’s needs. 

For families, the importance of owning a house is profound, as it becomes the foundation where memories are created, children grow up, and legacies are built. Whether it’s a premium family home or a 4BHK luxury apartment, owning a house ensures a safe, secure environment where families can thrive, making it one of life’s most essential and rewarding investments.

Why Diwali is the Perfect Time to Own Your ‘Apna Ghar’


Diwali is considered an auspicious time for new beginnings, making it the ideal time to buy property. Many people include a home in their Diwali purchase list, and with the festive Diwali offers in real estate giving the ‘extra benefits’, it’s the perfect occasion to invest in your Apna Ghar. Whether you’re considering 2BHK or 3BHK apartments or villas, purchasing a home during this time is believed to bring good fortune and prosperity, especially when buying property on Dhanteras, which is said to attract wealth and happiness.

Real estate developers often present attractive Diwali offers, providing great deals on luxury apartments and other property options, making it a smart time for financial investment. Owning a home comes with numerous benefits, including long-term financial growth, stability, and creating a safe space for your family. A new home can also be one of the best Diwali gift ideas for family, symbolizing security and the beginning of a prosperous new chapter.

Here are some reasons why, according to Hindu mythology, people are encouraged to spend money or make purchases on Dhanteras/Diwali:

  1. 1. Invocation of Goddess Lakshmi: Dhanteras is dedicated to Goddess Lakshmi, the deity of wealth and prosperity. According to scriptures, Lakshmi descended from the churning of the cosmic ocean (Samudra Manthan) on this day. To honour her, purchasing precious metals like gold and silver or other valuables is considered auspicious as they symbolise the arrival of wealth and fortune into the home.
  1. 2. Kubera’s Blessings: Lord Kubera, the god of wealth and the treasurer of the Gods, is also worshipped on Dhanteras. Making significant purchases, especially of valuable items, is believed to invite his blessings and ensure continued prosperity in life.
  1. 3. Sign of Prosperity: Buying new items, whether gold, silver, or even household goods, symbolises a fresh start, prosperity, and good luck. The festival of Diwali encourages the purchasing of assets that signify value. This reflects growth, invites positive energies, and ensures wealth is continuously generated and not stagnant.
  1. 4. Prosperity Throughout the Year: Spending money on this day is believed to ensure that the wealth you bring into your household will multiply throughout the year. According to Hindu belief, it is an auspicious day to start new ventures, invest, and purchase long-term assets like property, which will bring stability and prosperity.

Significance of Owning a House This Festive Season


  • Financial Security: Owning Apna Ghar is a long-term investment. It grows in value over time, making it a smart financial move.
  • Pride of Ownership: There’s nothing more satisfying than living in Apna Ghar. It’s a place where your family can grow, create memories, and feel secure for a lifetime and future generations.
  • Tax Benefits: Homeowners can enjoy various tax deductions, which reduce the financial burden of home loans.
  • Freedom of Customizable Spaces: Whether you’re looking at 2BHK and 3BHK homes or planning to buy a villa or apartment, owning a home gives you the freedom to design and personalize your space according to your needs.

Diwali Offers on Real Estate: Your Opportunity to Buy


The festive period around Diwali brings exclusive offers in the real estate market. From low stamp duties to lower interest rates, the Diwali real estate offer 2024 is designed to benefit potential homebuyers. Developers are providing flexible payment plans, discounts on all types of homes, like 2BHK and 3BHK apartments or 3BHK & 4BHK luxury apartments and villas, and additional perks such as free home interiors or waived maintenance fees for a year. These deals ensure buying property in Diwali is financially beneficial and a practical decision to secure your future with your OWN DREAM HOME.

As a trusted brand in the real estate sector, Ashiana Housing stands out, especially during the festive season, making it an ideal choice for those looking to add a home to their Diwali purchase list. Known for its commitment to quality, timely delivery of projects and dedication to customer satisfaction, Ashiana Housing offers a range of properties that cater to diverse needs of home buyers. From 2BHK, 3BHK and 4BHK premium apartments to luxury 3BHK/4BHK apartments and Villas, buyer can get everything under a single trusted flagship builder. As you aspire to fulfil your dream of owning a home, consider booking your property from Dhanteras to the Diwali period to attract good fortune. The brand is set to unveil exciting Diwali offers in real estate in 2024, providing exclusive deals and incentives that make homeownership accessible and beneficial. As our brand line goes “You are in safe hands”, with Ashiana Housing, investing in your Apna Ghar becomes a reality with a secure and happy future for your family and you.

Summary


This Diwali, consider making a meaningful investment that lasts a lifetime—owning your own home. Beyond the usual festive gifts, the decision to buy a property during this auspicious season brings long-term benefits, from financial security to the joy of creating a personal space for your family. The festive period, especially Dhanteras, is a perfect time to make such significant investments, with a range of exclusive offers available in the real estate market. With Ashiana Housing, you can take advantage of these opportunities to secure a prosperous and stable future for you and your loved ones.

This Diwali, make the rangoli a little more colorful, add the extra sweetness to sweets, brighten the diyas a little more brighter, and make all the memories more memorable. This Diwali, choose the gift of ‘APNA GHAR’ for your loved ones.

HAPPY DIWALI!!

Don't forget to share this valuable article with others

Q1. Why do we give gifts on Diwali?

For Hindus, the festival honours Lakshmi, the goddess of wealth, prosperity and beauty, and Ganesha, the lord of success and the remover of obstacles. Exchanging gifts is an important part of Diwali as a way of expressing love, gratitude and giving thanks to the deities.

Gifting these traditional diyas during Diwali is a gesture that embodies the essence of the festival, fostering joy, positivity, and cultural heritage. Symbol of Light: Diyas represent the inner light that protects us from spiritual darkness. Gifting them signifies the wish for happiness and enlightenment.

Diyas are associated with auspicious and positive vibes.

As per Vastu Shastra, people believe that the ghee or oil in a diya signifies negativity in your mind and the wick symbolises the Atma or soul. By lighting the diya, you dispel negativity from your mind and soul.

About The Author

Ashiana, Ashiana Housing build homes. Homes surrounded by vast green spaces and fresh breeze. Homes cocooned in secured gated complexes. Homes where futures are forged and there are opportunities to grow. And Homes in environments brimming with healthy activity, trust and respect. At heart, we build communities with care.

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