Enquire

Millennial Preferences: Exploring the Shift Towards Luxury Real Estate

by Ashiana / / 2532 views/ Reading Time: 3 minutes

India’s Millennial Market 


India is the largest millennial consumer market in the world, with 440 million millennials making up over 34% of the country’s total population. With a median age of 28.4 years, India outperforms countries with aging populations in the workforce, such as the US, China, Japan, and Germany. In contrast to these nations, India enjoys the demographic advantage of having a sizable millennial workforce, which is predicted to last for the next ten years. Millennial preferences are shifting towards the Luxury Real Estate Market in India.
Reference–Economic Times

Shifting Trends in Millennial Lifestyle


The residential real estate market in India is witnessing a fascinating shift as millennials redefine what it means to be a homeowner. This new generation of homeowners is making a lasting impression and breaking with conventional notions of ownership by bringing in a new era of luxury homes. The changing tastes of the millennial generation, which is driving this shift, are completely changing how luxury residences are perceived and sought after in India. Notably, millennials’ choices shift remarkably when they attain career milestones and financial stability. 

Millennial Premium Homes  Buyers: Preferences and Trends


  • Sustainability

    • For the millennial lifestyle, luxury residences must transcend mere opulence. According to a recent report, more than 75% of millennials are prepared to invest extra for sustainable housing. This demographic prioritizes environmental consciousness and actively seeks sustainable options. Opting for an eco-friendly vacation home not only resonates with their values but also offers environmental advantages along with potential financial gains.

  • Investment avenues

    • More and more people view luxury homes as prudent long-term investments. Luxury property options provide millennials with an opportunity to diversify their financial portfolios while indulging in unparalleled luxury, acknowledging that residential real estate in India is an asset with appreciation in value.

  • Co-living concept and co-living spaces

    • The rise of shared living and working spaces can be attributed to the millennial generation’s need for community experiences. In response, real estate developers are creating buildings with a mix of living and working spaces and contemporary amenities.

  • Embracing Technology

    • The “digital generation,” or millennials, as they are sometimes called, have grown up with technology at their fingertips. For property exploration, transactions, and investment decisions, this tech-savvy group mostly relies on Internet platforms and digital resources. Real estate developers are realizing this tendency and catering to tech-savvy millennials’ preferences by including features like virtual tours, online booking, and user-friendly websites.


The future of luxury housing 


India’s luxury housing market is growing rapidly, and millennials will play a major role in determining its destiny. Their tastes are a perfect fit for the characteristics of premium homes, which offer unique living environments and are distinguished by their beautiful style, personalization, and strong emphasis on sustainability. To fulfill changing expectations, these factors are pushing innovation and adaptability in the real estate market and boosting the demand for luxury residences. With their ability to adapt to shifting tastes, luxury residences are poised to completely reshape the Indian real estate market by providing a lifestyle that seamlessly blends innovation, luxury, and timeless appeal.

Developers of real estate are becoming more and more aware of the tastes of the millennial generation; Ashiana Housing is leading the way in this regard. Ashiana Tarang, their most recent endeavor, is evidence of their dedication to satisfying the requirements of younger consumers. Here’s a glimpse of what makes Ashiana Tarang a perfect choice for modern living:

  • 12 stories plus stilts: opulent living at an altitude.
  • Gated entry and round-the-clock security guards: a guarantee of security and comfort.
  • Improved convenience and security with CCTV and intercom.
  • Running and walking paths: Encouraging a healthy way of life.
  • For fans of sports, a half-basketball court and lawn tennis.
  • Club House: A central location for get-togethers.
  • Kids Play Area: Fun and safe areas for kids to play.
  • Amphitheatre: For social gatherings and entertainment.
  • Power backup and piped LPG gas provide uninterrupted living.
  • Clean surroundings are maintained in the common area.
  • Refreshing recreational options: swimming pool and kids pool.
  • Gym: Continue to be active and fit.
  • Activities for all ages: table tennis, board games, and pool and billiards.
  • Multifunctional Hall Indoor badminton: An adaptable venue for a range of sports.
  • Area for Café: Mingle and unwind.

Ashiana Tarang personifies community life, sustainability, and luxury. Its modern conveniences and eco-friendly features make it the ideal choice for millennials who value modern living and environmental consciousness. At Ashiana Tarang, discover a lively, safe, and satisfying way of life.

Summary


Millennials are significantly influencing India’s luxury real estate market, comprising a significant portion of the country’s consumer base. With a focus on sustainability, investment, and community living, they are reshaping the concept of luxury homes. By embracing technology and prioritizing eco-consciousness, millennials are driving demand for upscale properties that offer both style and environmental responsibility. As luxury residences evolve to meet their preferences, they are set to redefine the future of real estate in India, offering a lifestyle that seamlessly blends innovation, luxury, and timeless appeal.
Category: Real Estate, Premium Homes,

Don't forget to share this valuable article with others

1. How millennials are changing the real estate market?

Real-time data and analytics provide millennials with insights into market trends, property values, and investment opportunities. These technological advancements have empowered millennials to make informed decisions, streamline the home-buying process, and access a wealth of information at their fingertips.

Millennials are reshaping the Indian real estate market with their unique preferences and values. The factors they consider when buying a house reflect their priorities for convenience, sustainability, luxury, smart living, and community engagement.

About The Author

Ashiana, Ashiana Housing build homes. Homes surrounded by vast green spaces and fresh breeze. Homes cocooned in secured gated complexes. Homes where futures are forged and there are opportunities to grow. And Homes in environments brimming with healthy activity, trust and respect. At heart, we build communities with care.

Other posts by

Free

Subscribe Now to our blog. Stay up to date with the latest real estate market, investment option, updates on senior living & kid centric world & Just enter your email address to subscribe

Join 1000+ of fellow readers. Get expert real estate knowledge straight to your inbox absolutely free. Just enter your email address below.

Get our blogs straight in your inbox,
know real estate better:

Recommended Blogs

Top 10 Child-Friendly Holiday Destinations in India

Importance of Swimming Lessons For Kids During Summer

7 Short Series Perfect for Watching with Kids

The 7-7-7 Parenting Principle: A Balanced Approach to Raising Happy Kids

Write a Review
Add Your Review

Consumer guide


Behtar Parvarish ke Kisse
(Consumer guide on kid centric homes)


Ageing Gracefully
(Consumer guide on senior living)


Tips on Bricks
(Consumer guide on real estate)


Download Newsletter

en_USEnglish
en_USEnglish

wait your request is under process

Site Visit

wait your request is under process